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Strategy is about making choices and trade-offs

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It's about deliberately choosing to be different

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Michael Porter

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EXPERT COMPETENCIES

New Product Development
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Clinical Trial 
Strategy
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Clinical
Marketing
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New
Ventures
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We help companies clear the fog of clinical uncertainty in the medical device, IVD and Pharma industries

  • Medical Device Innovators preparing for launch and clinical adoption

  • Diagnostics / IVD teams translating evidence into adoption

  • Biotech & Pharma teams supporting evidence-based education and sales

  • Investor-backed startups requiring credible clinical narratives for regulatory approval, launch and commercial growth

Who This is For

© 2025 by RNB Ventures Consulting, Inc.

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    Why Physician-Led Matters

    We interpret science and translate that into a cogent and authentic story.

    Our work is led by physicians with decades of experience in medical affairs leadership, regulatory engagement, and clinical development inside global healthcare organizations.

    Physician Profile
    Robert Bilkovski, MD, MBA

    Dr. Bilkovski brings over two decades of leadership across medical affairs, clinical development, and regulatory strategy spanning medical devices, IVD, and pharmaceuticals.

    Former Medical Director roles include:

    • Becton Dickinson

    • Abbott Laboratories

    • GE Healthcare

    • Hospira (Pfizer)


    He is a subject-matter expert in Advertising & Promotion (AdPromo) and served as a panelist at RAPS Convergence addressing compliant clinical communication strategies.

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    Media Examples

    Physician Profile
    Joseph J. Pinzone, MD, MBA, FACP

    Dr. Pinzone combines academic medicine, industry leadership, and national media experience.

    Training:

    • NYU School of Medicine

    • Columbia-Presbyterian Medical Center (Internal Medicine)

    • Massachusetts General Hospital / Harvard Medical School (Endocrinology, NIH-funded research)


    Former Head of Medical Affairs at Amgen (XGEVA®). Hosted PBS programming and served as a national medical expert across television and digital media platforms.

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    Media Examples

    Partnership with
    Good Chemistry Communications

    Good Chemistry Communications specializes in clinical publications and scientific content for pharmaceutical, biotechnology, medical device, and consumer products companies.

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    Services include:

    • Clinical manuscript development for peer-reviewed journals

    • Evidence compendia for regulatory and reimbursement submissions

    • Conference abstracts, posters, and presentations

    • White papers and scientific summaries

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    Eric Moorhead brings over 10 years of medical device and pharmaceutical experience, with a track record of successful publications in high-impact journals.​

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